What is Google Analytics?
March 01, 2009Posted by: Matt
What is Google Analytics? That is a bit more tricky than explaining Gmail or Google Apps.
If you own a website, you then, of course, are doing your best to get it viewed. But how is it being viewed? Google Analytics answers that for you.
In a few clicks, Analytics will describe for you, in both numbers and visuals, just how people are making their way to your website. Basically, Analytics helps you understand how profound your presense on the internet is.
If your just your average Joe with a URL about your family, one that you may send other faimly and friends to, you probably dont care much about analytics. Yet, if you are selling something, getting a word out into the world wide web that you want to have heard, or your just really crave attention, analytics is your new best toy.
You can learn how people that landed on your site did so. This means, if 300 people come to your site searching for the same thing, then that phrase, the one they serached and those like it, may be a great way to get more peopled funneled into your page.
So, Analytics helps you utalize your website, whatever your purpose may be. You can use this tool to beef up sales, traffic, and readership. As captin planet would say, "knowing is half the battle". If you know your readership and what they are after, you can supply them with more efficiancy.
-Matt
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